Interest Categories

Outbrain Interest Categories

Outbrain use UUIDs, IP address and other User Information so that  we can serve interesting recommendations. We assesses your interest based on your website browsing at a broad level in order to deliver a personalised advertising experience for you. Accordingly, Outbrain uses various high-level interest categories for delivering its recommendations. An indicative list of interest categories used by Outbrain to determine your interests is mentioned below for your quick reference:

• Technology and Internet – Hardware, Social Media
• Business and Finance – Marketing, Investing
• Home and Lifestyle – Relationships, Misc
• Health – Aging, Beauty, Fitness, Men’s Health, Nutrition, Weight Loss, Women’s Health

Please refer to Outbrain’s Interest Portal for our detailed understanding of your interests.