Outbrain’s Press Center

CNN was among the launch partners on the publishing side of the Messenger announcement. It launched a bot it built using Outbrain’s new chat software service for publishers. Outbrain hopes it can expand its business of serving sponsored content on desktop to serving it on messaging apps….

Outbrain is currently in talks with several publishers to build chat bots that can deliver their news in a text format. These bots will become like official accounts for chat apps to whom you can text keywords like “sports” or “latest headlines” to bring up stories….

Outbrain, the content discovery platform, acquired analytics firm Revee in October and launched a new product called Audience Yield in early March. Automatic Yield, a content recommendation tool, enables publishers to monetize audiences and offers a real-time understanding of content….

The Israeli content recommendation company can now let publishers track revenue value of content in real-time. Israeli content recommendation company Outbrain has acquired US content analytics company Revee. …

Outbrain, the Israel-based content recommendation platform that powers the “Recommended by” articles seen on sites such as CNN and ESPN, has acquired Los Angeles-based software firm Revee and it is now launching a product that it claims will let publishers know exactly how much individual articles are generating in revenue, in real-time…