Performance Report: what breakdowns are available?

You can customize the display of the data via the “Breakdown” buttons (top left corner):

You can select up to 3 breakdown options.

Breakdowns options include:

  • By Day
  • By Month
  • By Platform – Mobile Web, Mobile App, Desktop, Tablet Web, Tablet App
  • By Referrer – How the traffic came to your sites – For more details please check this article.
  • By Country
  • By Publisher – If you are managing several Publishers of a same Publisher Group.
  • By Section – view data by section of your site.
  • By Widget – view data by placements.
  • By Widget CombinationBeta – allows to determine widget groups (e.g: AR_1 + SB_1) to see the combined performances. 
  • By Position – performances per listing within a specific widget. Only available as a second breakdown if the first breakdown is “by widget”

Once you have selected the needed breakdowns, the data will be displayed in both chart and grid formats.

The data visible in the grid can be customized. To know more on the customization options, please check this article.