How to Scale Affiliate Marketing Using Native Channel
The fresh content for smooth sailing affiliate marketing waters - from beginner to pro
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Get your feet wet!
Newbie Affiliate Marketers - have no fear!
Find all of the tips you need to kickstart your affiliate activities, and start building a profit-boosting business.
What is Affiliate Marketing?
Affiliate Marketing is when a commission is earned for the online promotion of another company’s product or service. Affiliate Marketers host websites, run blogs, or engage in other digital marketing methods to promote and advertise the product or service. Income is earned when viewers click on an affiliate link (Pay Per Click) or purchase the product or service via the affiliate link (Cost Per Acquisition).
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Intermediate
There's only one way to go - up!
Don't settle for affiliate mediocrity. Take your income up a notch with the top content recommendations for mid-level Affiliate Marketers.
How to Create High-Conversion Content for Your Outbrain Campaigns
Learn how native advertising really works and how to create the kind of content that brings high conversions for native campaigns. Tips, techniques and more.
Download the GuideThe No-BS Guide For Affiliates
Looking to cut through the affiliate noise, and break your revenue goals to boost your bottom line? No BS! Just the best Affiliate Marketing Guide, by Outbrain.
Download the GuideOutbrain Tutorial for Newbie Affiliate Marketers
Affiliate Ace Amy Cheung (STM Forum) compiles her native learnings into a hands-on resource for Affiliates.
Download the GuideHow to Convert Traffic Into Leads with Native Ads
The ultimate data-driven guide to help performance marketers drive acquisition and accelerate audience engagement, natively.
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The State of Affiliate Marketing
10%
of global ecommerce
$6.8B
in the US alone
10%
YoY growth
Pro
Surf those conversions
You know what you want - high-quality conversions that lead to $$$. Even the most successful Affiliate Marketers need a regular pick-me-up to stay on top of their game. Get it here!
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Tips from Professional Affiliates
Get the best tips and hacks directly from top affiliates to get your native campaigns thriving
What's your best Affiliate Marketing tip for Native Newbies?
''To get good at anything, you need to practice - And in order to practice, you need to spend money. So, I think that getting the opportunity to practice on lower-payout offers is a better idea. Let's say I want to see three conversions before I make a decision. If you choose something that's a hundred dollars a conversion, you have to spend three hundred bucks to get an answer.''
So, I think that finding offers - especially on Native - that have payouts in the $20 to $40 range is kind of like a sweet spot, especially when you're learning. So, it's a balance of budget, but also, that there's still some meat on the bone for profitability.''
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How would you describe Outbrain to people who may have never tried Native before?
''I would say that the technology is by far the best out of all the competition, that they have a lot of premium news sites, which are very valuable to be on, their Reps and the people that work for them are super friendly and helpful, and they also have a lockdown on Spanish-speaking people in America.''
What's a fair test budget for an Affiliate to learn or start seeing success?
''I'm usually willing to spend two thousand bucks to test an offer, barring it's a super high payout offer, right? So, if the payout is 200 bucks, you know, I can't figure much out for two grand.
If something's like a $40 payout, and I spend the equivalent of 50 conversions, I gave it a pretty good shot — I should start to see really more stuff happening. And I would also say if something is just going horrible, just cut the plug early.''
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How are you spotting the best traffic sources as an Affiliate Marketer?
''Look for three boxes to be checked: scale of traffic, quality of traffic, and consumer value. When you’re looking at Outbrain, you have the potential to spend six figures a day — it's there if you want to.
Then, you take a look at the quality of the traffic, do I have to worry about a lot of fraud, do I have to worry about a lot of low-quality publishers? Again, with a major Native traffic source, you don't have that problem — it's high-quality traffic. And the demographic that dominates on Native are people that have a good income, a good job so the caliber of user of Native Ads is really as good as any.''
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