Best Affiliate Programs for 2025
Every year, new affiliate programs and platforms pop up. Keeping track of the best affiliate programs that offer good commissions and terms isn’t easy.
Whether you’re a beginner or a seasoned affiliate marketer, it’s challenging to find platforms that fit your niche and content, as well as offering reliable payouts and support.
That’s why we compile an updated list of top affiliate programs every year. So without further ado, let’s take a look at the top affiliate programs for 2024.
Best Affiliate Marketing Programs: A Rundown
Shopify
The Shopify affiliate program lets you earn a commission when you refer new merchants to eligible plans or their Point of Sale, which they call POS Pro.
First off, you apply to become an affiliate through their website. Once in, there are two main ways to earn money. One is by referring people to the Shopify plans. They don’t specify the exact payout rates right on the overview page. Instead, you have to check the current payouts in their system once you’re an affiliate.
The second way to earn money is by referring people to Shopify POS Pro. You can earn up to $150 USD for each new merchant who signs up for POS Pro.
Shopify likes to help their affiliates succeed and offer a library of creative materials, education content, and even lead magnets to help you drive and convert referral traffic. You also get detailed performance insights through a personal dashboard, which is handy for optimizing your campaigns.
Payments are straightforward. You get paid through direct deposit or PayPal, with a minimum of $10 USD required to make a withdrawal. The program is available globally, so as long as their third-party affiliate software supports your country, you can apply to join.
Once you’re accepted, you get access to their affiliate software that lets you generate your own referral links. Shopify tracks your referrals through these links with a 30-day cookie window, meaning if someone clicks your link and signs up within 30 days, you’ll get the credit for that referral.
VerveDirect
VerveDirect has built a good reputation for the variety and quality of products and services they offer. What really stands out is their large advertiser pool. They cater to a broad range of interests which is ideal if you’re looking to target multiple specific niches.
Their platform makes life easier for affiliates with advanced tracking and reporting tools that help you monitor campaign performance in real-time. You can tweak your strategies and optimize everything for better performance and profit.
VerveDirect’s support team is always on the ball and ready to help with any campaign issues you’re having.
As a bonus, VerveDirect links up with Outbrain’s advertising platform to recommend content, place native ads, and run successful retargeting campaigns.
All in all, if you’re looking for an affiliate program that supports active campaign management with good backend support, VerveDirect is worth a try.
ClickBank
ClickBank has a large network of more than 100,000 advertisers and marketers, connecting affiliates to a global audience and giving you a chance to earn high commissions, as much as 75% in some cases.
One of the biggest perks of ClickBank is payout consistency. They’re known for being highly reliable, which is good news as there’s nothing worse in affiliate marketing than flaky payment schedules. Many of the products available on ClickBank are set up for recurring sales which means you could make a sale once and earn from it repeatedly, which is a great way to build a stable income stream. They also offer upsells on some products to boost your earnings even further.
ClickBank supports its affiliates with high-quality tracking tools and educational resources to help you get the most out of your promotions. They offer a free beginner course and the more detailed Spark program, which includes a suite of courses and tools designed to level up your affiliate marketing skills.
Amazon Associates
The Amazon Associates program lets you earn affiliate money by linking to Amazon products on your site or social media. If someone clicks your link and buys something, you get a percentage of the sale. The great thing about Amazon is they have a ton of stuff you can promote, no matter what your blog or social is about.
For instance, even if you’re blogging about something obscure like homemade candle recipes, Amazon has related products you can link to.
But there’s a catch. Amazon’s affiliate links only give you a 24-hour cookie window to make a sale and earn commission, which is short. If someone adds the item to their cart though, you get 90 days to close the sale, which is a bit better.
The commission you make varies. It can be as low as 1% or up to 10% for some products, so what you earn really depends on what you’re promoting. Even with the low commission rates and short cookie duration, it’s pretty user-friendly, and because it’s Amazon, people are more likely to buy since they trust the site.
It’s a solid option if you’re just getting into affiliate marketing because it’s easy to use, but as you get more into it, you might start looking around for other programs that pay more or give you longer to make a sale.
Rakuten
Rakuten has been around since the mid-90s, before many of today’s Instagram influencers were even born. It’s an old-school affiliate network which means signing up involves filling out a detailed form and making sure you’ve got a decent website ready to go, because they’ll check it out. Don’t worry too much about your site traffic numbers, but make sure your site looks good enough to pass their review.
The good part is that they work with a diverse mix of well-known brands, including Macy’s and Nvidia. They don’t have as many programs as some other networks, but they focus on quality over quantity. That means less time sifting through junk offers.
The platform itself is a bit dated and hasn’t really changed much visually over the past couple of decades, but it’s simple to use. Finding affiliate programs to join is easy. You simply search or browse by category.
Payments are every 60 days, and some people grumble about delays, it’s usually sorted with a quick call to their excellent support desk.
Overall, Rakuten isn’t the flashiest option out there, but it’s reliable, and the big-name brands make it worth a look. Great for getting started or if you’re looking to add some reputable brands to your affiliate mix.
MaxWeb
MaxWeb is a well-known affiliate program that uses CPA, which stands for Cost Per Action, to pay affiliates. That means you get paid when someone takes a specific action, like signing up for a trial or filling out a form, rather than just clicking on an ad and buying something.
MawWeb has built a solid reputation for having high-converting sales pages and VSLs (Video Sales Letters), so a lot of affiliates report seeing better results and more money for their effort. They cover a ton of different niches, which means you can find something that matches your audience or your own interests well.
The commission rates are on the generous side and they usually pay on time. You can see what’s working and what’s not in the campaign tracker and tweak your efforts to suit.
The MaxWeb support team are called affiliate “ninjas” and they’re available 24/7. They really know their stuff too, giving you insider guidance and assistance when you need it.
JVZoo
JVZoo has been around since 2011, entering the market as a direct competitor to Clickbank which, at the time, was swamped with “snake-oil” sellers and “get rich quick” schemes. JVZoo was founded with the promise of matching affiliates with high-quality products. They’re still going strong today, so that tells you they must have delivered.
Signing up is simple and free. You just pop in your basic info, verify your email, and set up how you want to get paid. Most affiliates opt for PayPal because it allows for instant commission payouts.
The platform itself is a bit of a mixed bag. The interface hasn’t seen much design love for a while, but it does the job. You can find products by searching through categories or using keywords, and there’s a ton of products to choose from.
Getting paid is either quick or slow, depending on whether you qualify as a “Premium Affiliate” with a good sales track record and low refund rates. Otherwise, you might be waiting up to 90 days for your money, which isn’t ideal.
BuyGoods
BuyGoods offers a wide variety of products that are in high demand across several consumer categories. This gives you a lot of options to tailor promotions to your audience’s interests.
One of the standout features of BuyGoods is their flexible commission structure. They offer payouts up to three times a week. This is great if you want to keep a steady cash flow and also adds a layer of transparency to the platform. You won’t have to wait around wondering when your next payment will come through.
BuyGoods also provides some neat tools for tracking and analytics. These are easy to use and help you monitor how your campaigns are performing. This kind of support can really make a difference in maximizing your earnings.
eBay
The eBay Partner Network is good for diversifying your affiliate marketing portfolio beyond the usual suspects like Amazon or Clickbank. Everyone knows and trusts the eBay platform, which hosts a mix of new and used items across virtually any category you can think of from the latest tech gadgets to rare collectibles.
The platform operates a classic affiliate system, offering commissions for sales or actions taken within a 24-hour cookie window, which is a bit tight. eBay also offers a decent range of tools to help affiliates promote products effectively, including link generators and real-time tracking. Payments are released monthly with a low payout threshold, making it relatively easy to get your earnings.
However, the commission structure is a bit complex, with caps on earnings for certain sales. This might put a dampener on profits from high-ticket items.
Despite the drawbacks, eBay’s global reach and vast product range make it worth considering, especially if you can drive traffic that converts within a narrow cookie duration. It’s also worth noting that some items aren’t bound by the 24-hour limit, such as auctions ending within a day of a click.
MarketHealth
MarketHealth has been around for more than 20 years, which says a lot about their reliability in the affiliate marketing world. If you sign up, you can promote lots of different items from skincare and supplements to weight loss products.
The sign-up process is simple. You just fill out a form with basic details like your website and tax info if you’re in the US, and they’ll get back to you quickly and let you know if you’re in. They pay out commissions twice a month, and the rate is generous at 50%. You can also get recurring commission for repeat sales and subscriptions, which is a nice bonus.
The only real downsides are that they don’t use PayPal and not all products are shippable internationally, which might limit some options depending on where your audience is based. Also, it’s worth noting the security of the product sites as some might not have SSL certificates, which could make visitors wary.
Overall, if your blog or site is in the health and beauty niche, MarketHealth is a good option for affiliate marketing. They’ve got a strong track record, the potential for good earnings, and a broad range of products to choose from.
Digistore24
Digistore24 has more than 8,500 products across more than 40 different categories, including tech gadgets and health supplements. In 2023 they made $5.5 million in sales with commission rates of up to 70%. The platform is user-friendly which makes setting up and tracking easy. Payouts are reliable too, so all in all Digistore24 is a good platform for any level of affiliate marketers, from novice to experienced.
FanFuel
FanFuel is an affiliate network that specializes in health and wellness. They offer a good commission rate of up to 60%. You’ll find plenty of products like supplements, weight loss aids, and nootropics on the platform.
FanFuel pays weekly, and you earn for life on any repeat orders from customers you bring in. There’s also a second-tier commission system where you can earn from bringing in other affiliates, which is 10% on whatever they make. They’ve got real-time tracking so you can see what’s working and what’s not.
FanFuel is all about helping their affiliates succeed, offering support in SEO, paid traffic, and even social media resources. They handle global traffic and ship internationally, so it doesn’t matter where your audience is based.
GiddyUp
If you want to connect with truly worthwhile and profit-potential brands, then check out GiddyUp. GiddyUp is all about Partner Marketing, which is a collaborative approach to creating performance-based partnerships. Translation? Great results for brands and for you. Since the GiddyUp experts are totally focused on quality, you’ve got to be a super-serious affiliate to get accepted and start benefiting. If you fit the bill, we definitely recommend giving it a try.
OfferVault
OfferVault is great for finding CPA (Cost Per Action) or CPS (Cost Per Sale) offers. It isn’t technically an affiliate network itself but more of a search engine for affiliate offers, which is useful, as it saves you the hassle of digging through tons of network sites to find good deals. They’ve got a big list of over 70,000 offers across various niches.
OfferVault just points you to these offers. You don’t actually make money directly through the site. Instead, you sign up with the networks that list these offers, and that’s how you earn your commission.
You’ll need to compare different offers to find the ones that pay out best and the platform makes it easy with detailed search filters. Once you pick an offer, you apply through the actual affiliate network offering it, get your affiliate links, and start promoting.
Widitrade
Widitrade is a global affiliate e-commerce and lead generation platform that has an affiliate platform attached to it for publishers. They help you automate and scale up your marketing efforts by producing and spreading original, SEO-friendly content across various channels. This is ideal if you’re looking to increase your online presence at the same time as benefiting from a strong affiliate program.
Semrush
The Semrush affiliate program is ideal if you’re looking to make some cash from your SEO and marketing skills. They offer 40% recurring commission and a lengthy 120-day cookie duration, which is great.
Signing up is easy, and once you’re in, you get loads of promotional stuff to help you get referrals. Payments are reliable too, with payouts twice a month. If you use smart strategies and strong support from Semrush, you can start seeing some nice returns pretty quickly. Worth checking out if you’ve built an audience that’s interested in digital marketing.
Fiverr
The Fiverr Affiliate Program pays you for promoting their main freelance services and more niche offerings like Fiverr Business and Fiverr Learn. Once you’re in, you get access to a big toolbox of creative assets to help pull in clicks and conversions.
Fiverr offers two main commission plans:
- A dynamic CPA paying $15 to $150 depending on what services your referrals buy
- A hybrid model that mixes CPA with a revenue share.
With a 30-day cookie duration, you’ve got a decent window for your referrals to make their first purchase.
Digital Media Solutions
Digital Media Solutions (DMS) is another popular choice among affiliate marketing programs. It offers high-quality opportunities from a wide range of verticals, IAB categories, and advertisers. These include consumer finance, education, nonprofits, and subscriptions. The program incorporates proprietary and advanced adtech that delivers powerful data-based insights. With this data, affiliates can develop high-yield CPA, CPC, and CPM campaigns. Plus, the DMS expert team is always ready to support your growth and success.
Zik Analytics
With ZIK Analytics, affiliates promote one of the leading market research platforms for e-commerce marketplaces, including eBay and Ali Express. It’s a great way to boost your revenue stream. Earn generous commissions for every successful referral, up to 20% depending on your affiliate level. Further, ZIK provides high-quality, ready-made resources, such as landing pages and social banners, so you can start quickly. A user-friendly yet comprehensive dashboard features all the information you need to monetize your network effectively.
Elementor
The Elementor Affiliate Program is worth checking out if your audience is interested in website tools. Elementor is a user-friendly drag-and-drop website builder with their own hosting service. The program offers a 50% commission on their Pro plugin and $70 for each new Elementor Cloud sign-up through your link with a 30-day cookie window. It’s worth noting that you need to hit at least $200 to cash out, but given how popular Elementor is, that seems doable if you’ve got the right audience.
Atera Nexus Affiliate Program
Atera, the award-winning, industry-disrupting AI-powered IT management platform, offers affiliates up to $1,300 per conversion. This is one of the highest CPAs and commission rates in the industry! Meanwhile, Atera also has a dedicated team of affiliate managers available to offer insider advice and help whenever necessary. While Atera’s affiliate program is the first of its kind in the IT industry, there’s no need to be an IT specialist to join. Any skilled affiliate can explore the opportunity to drive serious results and revenue. Sign up now to join not only one of the leading affiliate programs in the B2B realm but in the industry as a whole!
HubSpot
HubSpot offers an affiliate program where you can earn a 30% recurring commission for a year if you refer new customers to their services. HubSpot offers a wide range of digital marketing tools, and their CRM is used by big names like DoorDash and Reddit. Signing up is free and done through Impact, but you’ll need a decent website or a strong social media presence in a related field to get approved. They tier commissions based on how many sign-ups you get each month, so there’s potential to make some good money if you’ve got the traffic.
NordVPN
If you’re into digital security, then the NordVPN affiliate program is ideal. NordVPN is a popular virtual private network (VPN), with a large user base and strong presence worldwide, making it easier to pitch. They offer a generous commission model where you can earn up to 100% commission on new signups and a recurring 30% when these users renew their plans.
Signing up for the program is straightforward through their site or various affiliate networks like CJ Affiliate or Awin, which is great if you’re managing multiple affiliate gigs. Just bear in mind that you need to make at least $200 before you can cash out.
How to Choose the Best Affiliate Marketing Program
No two affiliate marketers are the same – and neither are affiliate programs. Depending on your audience, niche, and personality, there are different affiliate networks that you may prefer over others. The affiliate programs listed above cover a wide range of possibilities, but they are just the tip of the affiliate iceberg and you can find many other established and new programs by joining affiliate forums and social media groups.
Below are some easy-to-follow steps to help you choose the right affiliate marketing program for you.
Here’s a step-by-step guide to help you choose the right affiliate program:
- Define your niche and audience
- Identify your niche if you haven’t already done so. This will help you find affiliate programs that resonate with your content and audience.
- Understand your audience’s needs, preferences, and problems to guide you in selecting products or services they’re most likely to purchase.
- Research potential programs
- Use affiliate networks like ShareASale, CJ Affiliate, or ClickBank to browse various programs in your niche. These platforms provide access to multiple advertisers at once and often handle payments, making the process more streamlined.
- Look into independent affiliate programs run by companies. Some businesses prefer to operate their own affiliate programs to maintain closer relationships with their affiliates and have more control over the process.
- Evaluate program quality
- Check the reputation of the affiliate programs. Read reviews and testimonials from other affiliates. See how long the program has been running and whether it’s stable.
- Examine the quality of the product or service. Promoting low-quality products can damage your credibility. If possible, use the product yourself before deciding to promote it.
- Analyze commission structures
- Understand the different types of commission structures available, such as flat rate, percentage of sale, and recurring commissions.
- Consider the earning potential based on the commission rate and the price of the product or service. High-ticket items or services with recurring commissions might offer better returns.
- Consider the affiliate support
- Check if the affiliate program offers support such as promotional materials, affiliate training, and easy contact with a manager.
- Look for programs offering detailed tracking and reporting tools to help you optimize your promotions and increase earnings.
- Review the terms and conditions
- Carefully read the affiliate agreement. Pay attention to any restrictions on promotion methods and the cookie duration, which determines how long the cookie stays on the user’s browser after they click on your affiliate link.
- Understand the payment terms including payout thresholds, payment methods, and payment schedules.
- Test and assess
- If possible, join multiple programs initially to test their performance. Track which programs generate the most revenue and have the best conversion rates.
- Optimize based on performance. Focus your efforts on the most profitable programs and consider dropping ones that do not perform well.
FAQ
Which is the highest-paying affiliate program?
The “highest paying” varies depending on the industry and the specific terms of each program. High-ticket items, financial services, or B2B (business-to-business) products often yield higher commissions. For example, platforms like HubSpot or enterprise software solutions might offer the highest potential earnings per conversion due to their high subscription costs.
What is the most profitable affiliate?
The most profitable affiliate programs are those that align the best with your audience’s interests and offer recurring commissions. For instance, health supplements or financial services offer ongoing needs which can make affiliate offers particularly lucrative with repeat purchases.
Which affiliate program is best?
The best affiliate program depends on your niche, your audience’s preferences, and your content style. For digital products, platforms like ClickBank and JVZoo are popular, offering a wide range of products with high commission rates. For physical goods, Amazon Associates remains a robust choice due to its wide product range and established trust. For services, software like SEMrush or subscription services like NordVPN offer appealing terms.
What is the best affiliate product to sell?
The best affiliate products to sell are those that are in high demand with your audience. This could be anything from niche-specific gadgets, software tools, to health supplements, depending on what resonates most with your followers. Look for products with high customer satisfaction so you get positive reviews and lower return rates.
